面向可持续发展的会计模式变迁

旅游饭店业和其他工业企业一样 ,也存在污染和资源浪费问题。本文主要指出了当今中国旅游饭店业的现状和面临的环境保护问题 ,阐述了实施绿色营销的必要性 ,探讨了实施绿色营销的思路和方法。     

论旅游市场营销环境与旅游业可持续发展

随着科学技术的高度发展,旅游者的选择性强,旅游活动范围大,使旅游供给者面临越来越激烈的竞争。旅游企业要求得生存和发展必须要对旅游市场进行准确定位,在可持续发展观念指导下开展市场营销活动。创造良好的、协调发展的旅游市场营销环境是实现旅游业可持续发展的基础和保证。     

Does success diminish competitive responsiveness? Reconciling conflicting perspectives

Previous research provides conflicting evidence of the association between the past performance of a business and its competitive responsiveness, with researchers observing both positive and negative relationships. To clarify this issue, the authors test a model using survey data from the retailing industry. The model delineates direct and indirect mediated paths through ability to respond, motivation to respond, and awareness of competitors’ actions to show how past performance can have both positive and negative influence on competitive responsiveness. However, the overall impact of past performance of an organization on its competitive responsiveness is positive. The implications of these findings for research, practice, and theory are discussed. Satish Jayachandran (satish@moore.sc.edu) is an assistant professor of marketing in the Moore School of Business at the University of South Carolina. His research interests are focused on issues related to the market responsiveness of firms. His research has been published in theJournal of Marketing and theJournal of the Academy of Marketing Science. He was a recipient of the Harold H. Maynard Award for 2001 from theJournal of Marketing. He was nominated a young scholar by the Marketing Science Institute in 2003. Rajan Varadarajan (varadarajan@tamu.edu) is Distinguished Professor of Marketing and holder of the Ford Chair in marketing and e-commerce at Texas A & M University. His teaching and research interests are in the areas of strategy, international marketing, and e-commerce. His research on these topics has been published in theJournal of Marketing, theJournal of the Academy of Marketing Science, theAcademy of Management Journal, Strategic Management Journal, Sloan Management Review, California Management Review, Business Horizons, theJournal of Business Research, and other journals.     

Environmental uncertainty and environmental scanning activities of nigerian manufacturing executives: A comparative analysis

This study investigated the relationship between perception of environmental uncertainty (PEU) and environmental scanning behavior of Chief Executive Officers of 47 manufacturing firms in Nigeria. The results indicated that perceived uncertainty in the environment was significantly higher for the task environment sectors than for the remote environment sectors; and as perceived uncertainty increased in a sector of the environment, scanning frequency and scanning interests also increased. The results were compared with those of prior research in the area of environmental scanning. The results show both the economic and political legal sectors of the environment to be more salient for Nigerian manufacturing executives than for their American counterparts.     

大兴安岭林业持续发展的探讨

大兴安岭森林是受冻土控制下形成和发展的，保存了大量淡水资源，形成了冷湿生态环境。大兴安岭林业持续发展必须按特殊方式经营，建立生态林业，从而发挥其固有的多种效益。     

Emergent patterns of strategy,environment and performance in a transition economy

Insights from the resource dependence approach, dynamic fit, and strategic choice theories are used to explore the strategies adopted by Chinese enterprises, their settings, and the relationship between strategy, environment, and performance. Results from 959 firms indicate that respondents operating under ‘more marketized’ institutional settings tend to locate themselves in more munificent environments and place greater emphasis on meeting customer needs. Firms in China do not trade off one strategic direction against another, and certain strategy/environment coalignments have significant implications for performance. In particular, performance is better in more marketized and munificent environments and amongst firms who adopt an ‘aggressive’ strategic posture. Copyright © 2004 John Wiley & Sons, Ltd.     

从美国物质科学资助转变看学科均衡发展

本文介绍了美国从70年代至今对物质科学资助的转变历程,探究其资助转变背后对于学科均衡发展的考量,其中,重点讨论美国国家科学基金会(NSF)在保持美国学科均衡发展中的重要作用和美国在不同时期通过资助转变对学科发展失衡的调节.最后,文章还就美国围绕学科均衡发展进行资助调整对我国的启示进行了分析.     

国有资产管理及营运模式研究

加入WTO ,中国企业与全球经济融会一体 ,企业人才国际化势在必然。为此 ,必须树立企业人才国际化战略的紧迫感 ,明确企业人才国际化的深层内涵 ,致力营造企业人才国际化的生态环境。     

论制度支持下的我国港口投融资模式转变

文章着重从制度方面分析了我国港口投融资的法律及相关政策，通过回顾《中华人民共和国港口法》颁布前后我国港口投融资相关法律的发展历程和具体实践，梳理了现阶段我国港口投融资的宏观法律环境。文章通过分析，对建立政府在投融资制度中的角色转换以及促进投融资模式的转变提出了建议。